Customer Service & Salesmanship                                  Course Outline

When your job performance is measured by the number of sales you close, you should equip yourself with the skills that could lead to better sales results.

Regardless of how comfortable you may be when it comes to talking to people about your company’s product or service, it always helps to strengthen your sales techniques so that you don’t merely charm your clients, but actually close deals with them. Our Customer Service and Salesmanship course will take you through the art of sales, so that you can turn your job into a lucrative and successful one.

Who this is for:

Sales associates and executives who handle clients and promote the products or services of their company, as well as anyone interested in learning the art of persuasion and sales techniques of the masters

What you will learn:

  1. How to identify common mistakes that novice salesmen make
  1. How to adopt sales techniques that complement your personality and unique style in selling
  1. How to effectively demonstrate closing techniques while successfully handling objections
  1. To develop selling practices that increase sales with less time and effort


  1. Improved selling habits that condition the mind for closing sales and negotiating better deals
  1. Enhanced credibility as well as a professional lasting impression when handling clients
  1. Increased confidence and productivity in prospecting and selling activities
  1. Multiplied chance in successfully closing deals and upsetting clients


TalkShop uses Integrated Language Teaching. This means 30% of the course is comprised of facilitator-based discussions while 70% is dedicated to an interactive learning experience through:

  • Role-playing Sessions
  • Prospecting Exercises
  • Sales Presentations
  • Selling Games
  • Relationship Building Strategies
  • Sales Pitch Writing and Delivery
  • Group Discussions

I.   Selling as a Lucrative Profession
II.  Setting Objectives and Expectations
III. Persuading vs. Manipulating
IV. Selling Impressions

  • Selling Yourself
  • Building Relationships

V. Selling Professionally

  • The Art of Persuasion
  • Handling Objections
  • Closing the Deal

VI. Prospecting and Selling Exercises

  • Knowing Your Market
  • Finding the Client’s Needs
  • Asking for the Sale

VII. Developing the Sales Techniques

  • Avoiding Common Mistakes Sales People Make
  • Persuading, Not Haggling
  • Identifying Your Style in Selling
  • Presenting the Benefits

VIII. Sales Presentations

  • The Five-minute Sales Pitch
  • Panel Presentations with Objections
  • Sales Negotiation Role-play
  • Product or Service Demonstration

IX. Workshop Evaluation and Next Steps

  • Individual Recommendations
  • Group Action Plan

Course duration:

20 hours


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