How to Come Up with a Catchy Title

TalkShop catchy title tipsHow important is the title to your article? How much weight should a writer put into it? What makes a good title? Sheila Viesca, TalkShop CEO explains, “It is important to hook the reader’s attention to your article. This is the main function of the title. A good title is critical to attract your readers to your article, story, or book. If it is not catchy, they will not waste time, and get on with their reading.

How does one create a catchy title? Viesca’s advice is to write the article first. Re-read your story and capture your theme. From there, she offers the following tips:

1. Come up with 2 or 3 phrases that summarize your message. Choose the best. The shorter the better, the simpler the better.

2. For listings, use the following words – “ways,” “facts,” “tips,” “secrets,” “tricks.”

3. Start with the words “why,” “what,” “when,” “how.”

4. Use numbers. There is something about numbers that attract readers.

5. Offer a promise or benefit. Make sure to deliver on this.

6. Provoke the readers with a question.

7. Use adjectives that attract attention– “free,” “complete,” “total,” “absolute,” “strange.” etc.

She adds, “What is essential is to be accurate in the use of titles. Make sure they jibe with your story so readers will not feel misled.

Unleash your creative writing talent today. Call TalkShop for the writing techniques that touch and move your readers.

www.talkshop.ph | (632) 894 5588 | “Creative Writing”

image source: irreducibleminimums.blogspot.com

Posted by TalkShop
Sheila Viesca, TalkShop CEO and Director of Communication, took up Bachelor of Arts in Literature, pursued Master's degrees in Entrepreneurship and Economics, and completed her Doctorate in Applied Cosmic Anthropology. She designed the Philippines' Language Competency Benchmark for the Department of Education and pioneered Integrated Language Teaching (ILT) in workshop designs and corporate communication training. You can follow her on Facebook, Youtube, Twitter, LinkedIN


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